Customer testimonials are so wildly effective; they’ve become nearly impossible to ignore. A consumer B2B marketing report indicated that testimonial videos have an 89% effectiveness rating, which is…
WHAT MAKES AN EFFECTIVE TESTIMONIAL VIDEO
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THE PERFECT STARTUP VIDEO: WHAT YOU NEED TO KNOW
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Getting a startup business off the ground is an incredibly thrilling venture; and hopefully, a gratifying one. And as every startup knows, there’s a series of steps that lead to getting your business…
Producing Testimonial Videos at ASL
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At ASL, we’ve earned a name for ourselves by being resourceful in production, while producing videos that we’re genuinely proud of. When working in corporate video production, you need to be…
We've Got That Holiday Feeling!
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NYC Video Production: Why Quantity Means Quality
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New York City. If you can get beyond the swirling masses and head-scratching metro schedules, it’s not all that bad of a place. Especially if you’re in video production, where opportunities are…
Football Sets, Safety Training Video and Financial Services
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Step Up Your Testimonial Video Strategy
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By now, we all have a pretty good idea of what a bad testimonial video looks like. SNL has ripped the tactic to shreds in their phony advertisements for Activia, Lincoln, and most recently the Amazon…
